Industry News
George & Matilda Eyecare To Acquire National Optical Care
George & Matilda Eyecare, a leading optometry group in Australia, has surpassed the milestone of 100 practices in its network following the acquisition of National Optical Care. This expansion underscores the company's aggressive growth strategy and commitment to uniting local optometrists under a single banner.
George & Matilda, founded in 2016, has been rapidly expanding its network by acquiring independent optometry practices. The company's CEO, Chris Beer, has emphasized the importance of building a strong community of optometrists who share a common goal of delivering exceptional patient care. This approach has been key to the company's success, with George & Matilda now boasting a network of over 100 practices across Australia.
The acquisition of National Optical Care marks a significant milestone in George & Matilda's growth journey. The company's focus on providing a streamlined cloud-based supply chain and patient communications platforms has helped it differentiate itself in the market. By leveraging technology to streamline operations, George & Matilda has been able to reduce costs and improve efficiency, ultimately benefiting its patients and partners.
George & Matilda's commitment to innovation and technology has also been recognized through its partnership with Coevolve, a managed service provider. The company has implemented a VMware SD-WAN solution to ensure a secure and future-proof network infrastructure. This has enabled George & Matilda to support the needs of its rapidly expanding network while maintaining a strong security posture.
“I am delighted to announce the merger with National Optical Care,” G&M CEO Mr Chris Beer said. “This merger creates a much larger community of like-minded optometry practices. Our investment allows our partners to continue to grow, while giving them access to back-end support like best-available technology, data analytics, targeted marketing, human resource support, increased buying power and supply chain support.”
The acquisition of National Optical Care is expected to further accelerate George & Matilda's growth, with the company eyeing further expansion in the coming years. As the third-largest optometry group in Australia, George & Matilda is well-positioned to continue its rapid growth and cement its position in the market.
